Substitution of a methyl by a trifluoromethyl moiety in well-known β-ketimines afforded the ligands (Ar)NC(Me)CH(2)CO(CF(3)) (HL(H), Ar = C(6)H(5); HL(Me), A r= 2,6-Me(2)C(6)H(3); HL(iPr), Ar = 2,6-(i)Pr(2)C(6)H(3)). Subsequent complexation to the [MoO(2)](2+) core leads to the formation of novel complexes of general formula [MoO(2)(L(R))(2)] (R = H, 1; R = Me, 2; R = iPr, 3). For reasons of comparison the oxo-imido complex [MoO(N(t)Bu)(L(Me))(2)] (4) has also been synthesized. Complexes 1-4 were investigated in oxygen atom transfer (OAT) reactions using the substrate trimethylphosphine. The respective products after OAT, the reduced Mo(IV) complexes [MoO(PMe(3))(L(R))(2)] (R = H, 5; R = Me, 6; R = iPr, 7) and [Mo(N(t)Bu)(PMe(3))(L(Me))(2)] (8), were isolated. All complexes have been characterized by NMR spectroscopy, and 1-4 also by cyclic voltammetry. A positive shift of the Mo(VI)-Mo(V) reduction wave upon fluorination was observed. Furthermore, molecular structures of complexes 2, 4, 5, and 8 have been determined via single crystal X-ray diffraction analysis. Complex 8 represents a rare example of a Mo(IV) phosphino-imido complex. Kinetic measurements by UV-vis spectroscopy of the OAT reactions from complexes 1-4 to PMe(3) showed them to be more efficient than previously reported nonfluorinated ones, with ligand L' = (Ar)NC(Me)CH(2)CO(CH(3)) [MoO(2)(L')(2)] (9) and [MoO(N(t)Bu)(L')(2)] (10), respectively. Thermodynamic activation parameters ΔH(‡) and ΔS(‡) of the OAT reactions for complexes 2 and 4 have been determined. The activation enthalpy for the reaction employing 2 is significantly smaller (12.3 kJ/mol) compared to the reaction with the nonfluorinated complex 9 (60.8 kJ/mol). The change of the entropic term ΔS(‡) is small. The reaction of the oxo-imido complex 4 to 8 revealed a significant electron-donating contribution of the imido substituent.