We examined what interactions control the sign and strength of the interlayer coupling in van der Waals ferromagnets such as Fe3-GeTe2, Cr2Ge2Te6, CrI3, and VI3 to find that high-spin orbital interactions across the van der Waals gaps are a key to understanding their ferromagnetism. Interlayer ferromagnetic coupling in Fe3-GeTe2, Cr2Ge2Te6, and CrI3 is governed by the high-spin two-orbital two-electron destabilization, but that in VI3 by the high-spin four-orbital two-electron stabilization. These interactions explain a number of seemingly puzzling observations in van der Waals ferromagnets.