This article examines the past, present and future of primary care dentistry. It provides a historical background of primary care dentistry and describes stages of its evolution. It further reviews the purpose and mission of contemporary primary care dentistry and outlines a vision for the development of primary care dentistry in the future. The type and extent of innovations and technological advances that have impacted - and improved - primary care dentistry revolutionising clinical activities, ranging from early computerised tomography to modern digital systems and workflows are summarised. A discussion of current scientific evidence base pertinent to primary care dentistry highlighting the need for 'effectiveness' rather than 'efficacy' studies is included in order to provide research data pertinent to the primary care dentistry setting where most dental patients receive most of their care most of the time.