Health education is considered as regulating health behavior. This forms a part of general behavior based on socio-cultural norms. For this reason, when defining their aims, health education programs must take the socio-cultural environment into account. There are three main parts to health education considered as a whole: somatic hygiene, psychological hygiene and social hygiene. As an example, the case of drug education demonstrates that any health education program must be devised with its contents specifically selected and the program must take into account, to different degrees, all three aspects of health education. Formal criteria and criteria regarding the contents for a drug education program are indicated, based on the idea that all persuasive transmission of information must be based on three fundamental steps: 1st sensitization, 2nd information and 3rd motivation.